000 | 00417nam a22001457a 4500 | ||
---|---|---|---|
020 | _a9781259026850 | ||
082 | _a659.1 BEL/A | ||
100 | _aBelch, George E | Belch, Michael A | Purani,Keyoor. | ||
245 | _aAdvertising and promotion : An Integrated Marketing Communications Perspective. | ||
250 | _a9 | ||
260 |
_aDELHI _bMC GRAW HILL _c2016 |
||
300 | _a1016 | ||
650 | _a Advertising management | ||
942 | _cBK | ||
999 |
_c77545 _d77545 |