000 00417nam a22001457a 4500
020 _a9781259026850
082 _a659.1 BEL/A
100 _aBelch, George E | Belch, Michael A | Purani,Keyoor.
245 _aAdvertising and promotion : An Integrated Marketing Communications Perspective.
250 _a9
260 _aDELHI
_bMC GRAW HILL
_c2016
300 _a1016
650 _a Advertising management
942 _cBK
999 _c77545
_d77545