TY  - BOOK
AU  - ANDERSON, JAMES C
AU  - Narus, James A | Narayandas, Das | Seshadri,D.V.R
TI  - Business market management : understanding, creating, and delivering value
SN  - 9788131731635
U1  - 658.8 AND/B 
PY  - 2011///
CY  - CHENNAI
PB  - PEARSON
KW  - COMMERCE
ER  -