Zikmund, William G.  <br/><br/>
Marketing: Creating And Keeping Customers In An E-Commerce World 

 - 7TH ED.  
 - Usa  South-Western College  2001 
<br/><br/><label>ISBN: </label>9789812402357 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing