Marketing Models (Record no. 49163)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00337nam a2200133Ia 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9788120314757 |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Lilien, Gary .L |
| 245 #0 - TITLE STATEMENT | |
| Title | Marketing Models |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | Phi Learning |
| Place of publication | New Delhi |
| Year of publication | 2016 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical Term | Marketing, Management |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Collection code | Permanent Location | Current Location | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Commerce | Govt Brennen College Central Library | Govt Brennen College Central Library | First Floor Shelf No.F39 | 03/10/2023 | 595.00 | 658.8 LIL/M | 66772 | Books |
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